Unlocking the Power of Podcasting: Chloe Messdaghi Discusses the Importance of Sharing Knowledge and Creating Conversations in Cybersecurity.
Guest: Chloé Messdaghi, Host, Secure Your Strategy Podcast
On ITSPmagazine | https://www.itspmagazine.com/itspmagazine-podcast-radio-hosts/chloe-messdaghi
Secure Your Strategy Podcast: https://www.itspmagazine.com/secure-your-strategy-podcast
Host: Marco Ciappelli, Co-Founder at ITSPmagazine [@ITSPmagazine] and Host of Redefining Society Podcast
On ITSPmagazine | https://www.itspmagazine.com/itspmagazine-podcast-radio-hosts/marco-ciappelli
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This Episode’s Sponsors
Are you interested in sponsoring an ITSPmagazine Channel?
👉 https://www.itspmagazine.com/sponsor-the-itspmagazine-podcast-network
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Episode Introduction
Guest: Chloé Messdaghi, Host, Secure Your Strategy Podcast
On ITSPmagazine | https://www.itspmagazine.com/itspmagazine-podcast-radio-hosts/chloe-messdaghi
Secure Your Strategy Podcast: https://www.itspmagazine.com/secure-your-strategy-podcast
Host: Marco Ciappelli, Co-Founder at ITSPmagazine [@ITSPmagazine] and Host of Redefining Society Podcast
On ITSPmagazine | https://www.itspmagazine.com/itspmagazine-podcast-radio-hosts/marco-ciappelli
_____________________________
This Episode’s Sponsors
Are you interested in sponsoring an ITSPmagazine Channel?
👉 https://www.itspmagazine.com/sponsor-the-itspmagazine-podcast-network
_____________________________
Episode Introduction
"Unlocking the Power of Podcasting: Chloe Messdaghi Discusses the Importance of Sharing Knowledge and Creating Conversations in Cybersecurity."
In this episode of Audio Signals, host Marco Ciappelli interviews Chloe Messdaghi, a security strategist and philanthropist, about her experience with podcasting and her three podcast series on ITSPmagazine. The conversation starts with a discussion about the evolution of podcasting and how it has become a powerful tool for carrying conversations and sharing knowledge across various industries. Messdaghi highlights the importance of podcasts in promoting inclusivity and providing growth opportunities through multimedia platforms that allow different audiences to engage with the content.
As the conversation continues, Ciappelli asks Messdaghi about her personal motivation for starting a podcast and how it ties into her passion for understanding the world. Messdaghi explains that podcasts provide a platform for people to share their ideas, solutions, and knowledge, enabling everyone to learn and grow together. She adds that podcasts are empowering, as they allow people to express their views and make a difference in their respective fields.
Ciappelli also asks Messdaghi about the balance between content marketing and storytelling, and how to strike the right balance to promote one's business while also delivering quality content to the audience. Messdaghi emphasizes the importance of telling a good story and bringing a quality element to the content to make it more engaging and memorable. She suggests that content marketing should not just be a disguised sale, but a way to communicate with the audience and offer value to them.
Overall, the episode provides valuable insights into the benefits and challenges of podcasting, as well as the value of quality content and storytelling in content marketing. Messdaghi's passion for podcasting and her commitment to improving the security industry through her podcasts shine through in the conversation. She highlights the power of podcasts in promoting inclusivity and providing growth opportunities, as well as their ability to empower people to share their knowledge and ideas.
The episode is an invitation to the audience to engage with the podcasting community and share their views and solutions with others. It is a call to action for those who are passionate about improving their respective fields to use podcasts as a tool to share their ideas and make a difference. Listeners are encouraged to subscribe to the podcast and engage with the community to learn, grow, and make a positive impact on the world.
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Resources
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For more podcast stories from Audio Signals:
https://www.itspmagazine.com/audio-signals
Watch the video version on-demand on YouTube: https://www.youtube.com/playlist?list=PLnYu0psdcllS0aVY7qlwHxX3uiN7tqqsy
_____________________________
Resources
_____________________________
For more podcast stories from Audio Signals:
https://www.itspmagazine.com/audio-signals
Watch the video version on-demand on YouTube: https://www.youtube.com/playlist?list=PLnYu0psdcllS0aVY7qlwHxX3uiN7tqqsy
Please note that this transcript was created using AI technology and may contain inaccuracies or deviations from the original audio file. The transcript is provided for informational purposes only and should not be relied upon as a substitute for the original recording as errors may exist. At this time we provide it “as it is” and we hope it can be useful for our audience.
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SPEAKERS
Chloé Messdaghi, Marco Ciappelli
Marco Ciappelli 00:01
Hello. I'm not even going to introduce the episode, Chloe,
Chloé Messdaghi 00:07
Hi, Marco!
Marco Ciappelli 00:09
no need for an introduction. I'm assuming a lot of people already know who you are. And I'm too excited to chat than to go over and say this is what it is, this is what it is. Let's chat about podcasting.
Chloé Messdaghi 00:21
Ok, hey, let's do it.
Marco Ciappelli 00:24
I mean, I think that we were laughing before we started recording that you already did three different podcasts on ITSPmagazine. Kind of like the evolution of podcasting. Yeah. And you did it with a couple of friends. And one of those Philip, which we just spoke about the podcasts in, in this new series on how the signals and you always come in the conversation, because the reason why I met Philip Wiley is because of you. And it was back at RSA conference, I think, like four years ago, or the pandemic before. Before that thing, that, that we all believe in, but we stayed in touch no matter what we got to see each other some of you actually got in person. And that's the beauty of podcasting, webcasting our audio, video and all the digital world and tools that we have and allow us to carry the conversation. So again, you actually had another show with him and with Alisa. And so it's your third experience now because you're doing another show changing from the changemaking to now strategizing security. So it's a little bit more focused on cybersecurity. But let's do a little introduction about yourself. But I can't let you do it because I am not good at it. And then we dive in. We're talking about podcasting today.
Chloé Messdaghi 02:01
All right. Um, so I've had various different titles and throughout, I think my time with itsp. But if you could sum it into two different titles, I would say a security solutionist. Basically, I am trying to improve our industry, but also improve security teams. And making sure products that we come out for security actually meets the demands that are needed for security teams to be successful. The other thing is, I am a philanthropist. I have been, I would say since I can remember, all I want to do is make the world a better place no matter how cheesy that is, or how that sounds. Or like a pageant question asking and saying what you want to see in the world. I want to help the world. But it's basically that I want to have a life full of meaning. And I think with being with ITSPmagazine, I've had like those three podcast series, which has basically been the evolution of myself throughout the years, being and knowing you Marco.
Marco Ciappelli 03:11
Well, I share a lot of the way you feel it. And I think that that's the way we all get along very well. And we even if each one has his own focus, and his own topic, we all were all in for this idea that we wanted to educate people share knowledge, learn ourselves, because I feel like when I do podcasting, I do learn a lot like I rather be the, you know, the dumbest person in the room and learn. And but I do share your view about if we can improve the view about a topic that is relevant for our society, and one person maybe get inspired to do something better for it. I'm happy, you know that one person that listen, I would have many I hope. I feel like we are accomplishing something. So it's not naive at all goal is not. So tell me about this evolution, when you decide to change the focus of the conversation. And it's a new show. Of course, you're still you right, but how do you decide what the content that you want to create is the most important and the time in his right to make that change?
Chloé Messdaghi 04:34
Yeah, I would say that I hope the timing is always spot on. But sometimes it's not. But I would always say that I think in the first couple of years in cybersecurity in itself. I think the one thing that really drew like the conversations of that first podcast series was about people's journeys into the field and how they're not you know, there's nothing that is exactly the same, almost every single person that we had as a guest, you know, probably didn't have a computer science degree or did have a computer science degree, but ended up in this industry by chance. And that's kind of what happened to Alyssa to fill myself. It came by pure accident that we fell into it, and we fallen in love with it. And so I thought that the best timing ever was all these conversations about, you know, this, how do we get more people to join this industry. And I think the one thing that many of us have, you know, heard or felt in some part before entering was that this wasn't a space that was open to us, because we didn't see people like us with our backgrounds. And so having those conversations with, you know, well known people that are making a difference in this industry, I think that's the, that's the most important thing that we can do is show that uncommon journey of how we get to where we are and how this industry is opening for so many different people, no matter what your background is. Now, the second one was the change making podcast, which what I wanted to do was to give a mic to organizations that are trying to improve things in our industry, that could be anything from you know, people of color to have opportunities, it could be anything from gender, to make sure that they feel that they belong to be here as well. And that's what those conversations were about was really just given the mic, giving them a an entire 30 minutes or so to talk about their organization, their journey of creating the organization and what they need from the it from people that are listening. And I thought that was a perfect timing in some ways, because it was during the pandemic. And it was when we were starting to have these difficult challenging conversations, where we started realizing we wanted to do something more we wanted to give back, we wanted to get involved in some sort of way. Because what we were seeing in the news every day was depressing. And so the only way that we cut through something like that dark is by seeing a light somewhere. And so I think the change making was trying to provide that light. And then now we have secure your strategy. And what that came about was having all these conversations, I've worked since working in cybersecurity, with various people on security teams, and different titles and talking about the issues that is just so systemic within our industry, and realizing, well, maybe we can find these remedies, or we can find the solutions to make these things better. And that's by having those really uncomfortable conversations sometimes. Because that's when we when we get in discomfort, that's when change happens. And so that's what security strategy is about is exploring the different strategies to improve what is happening right now in security teams.
Marco Ciappelli 07:58
And, you know, as as I'm following this, this journey, that was the first name of the
Chloé Messdaghi 08:05
The uncommon journey.
Marco Ciappelli 08:08
There is a thread is not the one day you just wake up and you said, Today I'm going to talk about movies and cartoons and aliens or I mean, it is an evolution of the same conversation, right? Because it always is all about the the info security industry. But also, I have to say that you just mature your conversation with what you've done before. Right? You're still bringing in the diversity. I know how passionate you are about that and, and changing thing and ESG and, and all of that. So it's just like, a different angle. But still, still you and I love that. I mean, your passion always, always come through. What am I would like to talk about here. And that's what I did. This is the second episode of this podcasting conversation, a conversation about podcasting. And the first one was fairly widely, which again, that's how we met. So I'm going to bring it up again. Thank you very much. We talked about what that meant for for him and for you. Because you are both ambassadors, whatever you want to define yourself. But the point is, you're you're bringing the voice of the industry of the people that come in the industry to a larger audience, and you're passionate about it. So we celebrated his 100th episode. Last time I didn't count how many episodes you've done. But the point is, I want to know what is meant for you too. For your personal no profession personally and professionally to podcast. What does it mean to you? How did you decided, You know what, I'm gonna start doing podcasting, creating content that I can share with people and how the evolution has been. I hope it was good overall,
Chloé Messdaghi 10:07
I think it always comes from I have this scratch that I need to scratch. And what it is is like, I want to have an understanding about how the world works or how something works. And I'll go to one of my favorite apps is blinkers, for example, like I want to know, everything I possibly can learn about this world. And one of those things that comes to mind is, well, I bet, you know, there's so many conversations being had around the world. And I would love to be the fly on the wall just to hear them. So I can have an understanding. Like, there's been times in my life where I have less most insightful conversation with a stranger. And I wish it was recorded, because I feel like that could have helped someone else out. And so when I look at podcasts, I think of that, that is allowing other people to see and witness and to learn something together. Because I don't have a lot of answers. But I do have an inquisitive mind where I want to understand things, how they work, and why is it this way? And how do we make it better. And there are so many people out there in our industry that have those ideas, so solutions. And so having those conversations with people, I don't know, the answers are gonna give, if anything, I'm learning every time I'm having a conversation with someone. And so that's how podcasts are so important and can be used as a tool to like better the world, but also a better industry, because podcasts are empowering, that we can all share knowledge with each other. And to keep those conversations going, or at least keep these little lightbulb moments in other people's head. We're now they want to dive into it and keep progressing. They're learning.
Marco Ciappelli 11:53
You know, I love that up. I come from passion for radio, I think that's why on the end, we started doing a lot of podcasting and sociology of communication. So I was actually listening to a podcast in Italian about certain research they've done on podcasts in which it embrace an entire category of audio and sound. Right. So in there goes the radio itself, of course, the podcast, which is pretty much a radio on demand. And then there is you know, the audio book, which is still a dramatization they used to do on radio many, many years ago, and he's coming back. And so they look at the future and what they look at. It's like how podcasting. from a sociological perspective, how it is, is a very democratic media and the video now as well. I mean, the old digitalization with YouTube, Tik Tok, Instagram, what I mean, everybody can get a voice, you don't have to go through a publisher or a radio network or anything, you just produce your own content. So the competition, I mean, that's good. But also there's a lot of, Oh, so many bad stuff. So how do you think we can based on your experience and apart from the quality of the conversation, but how, how I've been I've been using the element of podcasts, maybe the glue your, your personal mission, your personal brand? And you know, even with the company you've been working with?
Chloé Messdaghi 13:35
Yeah, I would say that it provides crop growth opportunities, but having something that's multimedia, like having a video, for example, with it, I think that changes things, because, you know, you may not be one of those people that can focus on just hearing, but you have to see it and connect it with what you're hearing as well. And so I think having different multimedia platforms, when doing the podcasts, like what we're doing right now, I think that is more inclusion in many ways. And so I think that's a good start on making sure that you can bring in different audiences, but also that you could still continue to get that message out from different platforms.
Marco Ciappelli 14:16
And how about the application of all that comp, let me let me go back so let's look at it from a marketing perspective content marketing, especially in our industry. Content Market is a big thing but it's a sale sorry people marketing out there, I love you. But let's be honest, sometimes it's literally a sale in disguise. Right. And I am a big fan and we can go into business for good like you know, ESG and all those kinds of things like you can still promote your business and while you do your book, whatever it is, but still When you do that, I'm a big fan of telling a good story really bring in a quality element in your content to the audience. And it's a delicate balance. But what's your take on that, like from content that is clearly just vendor? And not just in the industry? I mean, every single industry right now it's tapping on that. But how can we do the good and also do it run a business ESG,
Chloé Messdaghi 15:38
I would say like, there's definitely been times where like, I'm hired by a company to participate in a podcast, or a webinar that they're doing. And it's like, make sure you plug this product and make sure you plug that product in. And I'll be honest, I will not do any webinars with companies where I don't believe in the product. First, you get to, you get to pick and choose who you want to do business with. But also, I don't really do really good sales pitches in a sense, um, I always think about is like, what do my customers want to hear what what is their pain. And then let's make sure that we explore that pain and come up with different solutions, not just hey, use this tool, it'll solve everything, because it's not going to solve everything, you get all the tools in the world, but if your security team is burned out, that's not gonna do anything. And so in those cases, I'll be like, Okay, let's focus on a certain leadership problem. And let's focus on that. And that's what we're going to bring that webinar podcast about, is talking about this leadership problem that, you know, this type of title is dealing with all the time, and there's not enough information out there to help them. So we're gonna have that. And we're gonna have guests on there that actually sit in those roles, and we're going to have a conversation about it. And then at the end, if needed, you can always plug the product. But to be honest, you already plug in the product already and the company when they're already coming to your webinar, because now they're like, Oh, I really liked these podcasts or the school m&r, I want to learn more of what other things they have out there. So they're on your website, checking things out. But, you know, as long as it's not, I would say, you have to be very particular about how you go about product push, I always find like, you can always do it at the very, very end. But once again, it's not a product, Bush, you can always say like, you know, if you like what you heard today, and you want to hear more about these podcasts or hear more of these stories, you know, tune in to our next one, or check out the link below to check out that video. And I think that's a subtle way of doing it. But I think that's how you have to kind of think about that is that you need to build trust with people first and then from trust, then it might turn into a sales thing. But I mean, there's I'm not a marketing person. So it might be very different from what other people say. But I think the first things first is you know, you have to build your audience, and you have to build a following. And the best way how you do it is you listen to what their needs are and you provide them with that,
Marco Ciappelli 18:21
I think is about being a sincere brand. I think you hear a lot lately, like you know, before it was a company could pretend. And now you just can't. It's gonna the truth, it's going to come up eventually. And so you better have a stick with your vision and your mission and be sincere and I am saying this because I think it applies also to people like me, I knew that. If we do have a vision, and we stick, we are legit. In the conversation, obviously, we need to make a little bit, right. We need sponsors, we need advertisement, you need a company, they hire you to do certain things, but I think we can do it, still retaining the legitimacy and contributing. So I'm glad that you that you share that. And again, I know I bring up the story quite a bit, because I know you have a big interest in that. And and I think it applies in everything. It's just not a business thing. It's yeah.
Chloé Messdaghi 19:29
It's for everyone. And I think what we're seeing right now across the US is there are certain states that are trying to prevent ESG standards and Dei. And so if you think about it that way, it's basically people stepping up saying we don't want to show these things because if we do our business will go under or people are going to ask questions and they're going to pull the string and then it's going to undo and then we're going to find out all the terrible things we've been doing. I think he or she kind of sets the precedent of understanding that particular like Gen Zers. And millennials, they want to be part of something that's making a difference where they work, they want to see change, they want to see a company that's responsible, and has taken accountability for its actions and is planning a future. And how I see ESG frameworks is that it is a way to minimize your risk in the future. It's going to be uncomfortable at first. But to be honest, it helps you set up goals, it helps bring your whole company on the same page about what you want, and what is your plans. But I think the risk management thing plays a huge role because transparency matters at this time. Because if you're not going to be transparent, people are going to poke holes at it, and they're going to find out things, you might as well just put it all out there first. Now, there are of course, greenwashing and that kind of stuff, too. But to be honest, that stuff does come out, you know, eventually. So I think that's, that's kind of the thing. And one of the things that makes me It's so intriguing is that in our particular industry, we don't talk about ESG at all. And, and it's something we have to because they talk about cybersecurity in there. And it's not even that good. And so this is a huge concern. Because if you're if all these companies that are public companies have ESG frameworks, and then they're using their cybersecurity the ones that are part of those ESG frameworks, it is not detailed enough, it's missing a lot of things in it. And that frightens me a little bit. Because we need to be involved in these conversations. And we can't just be talking with each other about like, oh, how cybersecurity be better. And we need to go outside that. And then also we need the outside to start caring about cybersecurity. And it's, it's one of those things, it's it's building bridges. Right. And I think ITSPmagazine kind of does those bridges quite often too. But having more of those bridge conversations and ESG frameworks, I think, is that place where we all need to start going on that bridge and figuring this out together.
Marco Ciappelli 22:15
It is all about bridges, even at least a miller securing you know, bridges, that's for sure. It's talking between business and, and security team and CISOs, and all of that. But the reason why I asked you about that, and you know, we talked about your interest and what you're passionate about is because yes, this is still a podcast in conversation. So I know you may not be as excited by the technicality. Like maybe, you know, Philippe or Shawn and I that we talk microphones and stuff. But But I will like, I think the people that listen to you, they can feel this passion, and maybe they want to start giving it a go but having their own podcast inviting even their friends, because you don't have to have the celebrity or the expert you can have people love to listen to candid conversations. And it's incredible IT companies in the broadcasting industry, they spend so much money market research, and then some tick tock guy with the lowest quality on the video and the audio, with the most unexpected conversation, they get millions of views. So you never really know what is gonna work. But I think what is gonna work is what you're passionate about. So if you had to give an advice to someone that like, I want to start it to do what Chloe does, at any level, you know, of course, you know, people in the in the executive roles in the company. But let's say somebody younger, I mean, what will you be your advice to start having your voice heard?
Chloé Messdaghi 23:58
Yeah, I would say that social media is a great tool for that. It's first listening, listening to the conversations listening to what people are saying. And then from there you come up with ideas of okay, this is a topic that is resonating with a lot of people. And it doesn't seem like a lot of people are talking about that particular topic. I think that's how you get started. The other thing is just doing it and that's the hardest thing, right? That's like, what happens if I fail? I'm gonna be honest with you. Your first podcast episode, you may get like 10 listeners. But then if you are doing one every week, if you're doing one every other week, you have a set schedule. And you know, you have several different guests, it starts generating more and more viewership. And I think that's the thing is we have to be afraid to fail. Because you're never going to take that leap. If you're so scared of failing and to be honest, everyone starts from nothing to make something. And so that's the hardest bit And that's only and no one is going to be able to tell you how to do that. It's going to be internally within you to figure out how to get that confidence that you need to do that jump.
Marco Ciappelli 25:10
And even if you get 10 people is way more than you for talking to the wall or your mirror.
Chloé Messdaghi 25:16
So is that good? Any fun? Yeah, I mean, Podcasts can be so much fun. Especially when you get some guests that are just like, let's, let's just have a conversation and see what happens. I think that's like a lot of the ITSPmagazine podcast series like I've done, and maybe others, it's more of like having conversations. It's not like, Alright, we're gonna talk about the following things in order, here are the questions I'm gonna give you here, what you're gonna say it's, it's more of like, let's be real, as Be one with another. And because I think that's one of the best conversations are happening is when you just be yourself.
Marco Ciappelli 25:55
It is called conversations, the intersection of technology servers are set for a reason. And I get sometimes PR company that you know, they place maybe an author or a book is like, what question you're gonna ask them? Like, I don't know. I don't know, these are the three bullet points. That's the book. Let's talk about that. Keith, do you have some memories, or, for example, you had tried to be a co host with three people, which is kind of tough, I guess, to get organized. I sometimes have a problem being too, but I enjoy it. When we're two people co hosting the conversation. It's very much alive. But also I love panels. So I like to have three, four people because I really just jumping in here and there just to be sure everybody's saying something by how is for you. I mean, do you enjoy more of those one on one conversation? Like, you know, I've seen a couple of the latest one, like Jane Frankland and some other interesting guests that you always have, what's your cup of tea?
Chloé Messdaghi 27:03
I really like one on one conversations. But I think for our listeners, they may enjoy more panels, because there's more people in the room having different thoughts and opinions. But I'm one of those people, I am introverted. And so one of the things that always comes about is when I'm on a panel, for example, I don't know when to chime in. And so sometimes if there's more people, I'll be more quiet on it. And I noticed this also, like in zoom calls, it's just so when there's more people in the room, there's more of like, I don't want to interrupt someone I don't. You know, it's very hard, right? So I think those are the challenging moments, when it's like a one on one conversation, it's allows me to, you know, be able to be more relaxed in the moment. And I wonder if that's something of a case for other people as well, that our guests?
Marco Ciappelli 27:54
Good. I'm gonna ask you that. Because for being an introvert, you, you're not that much, or at least it doesn't show. So how about some way that you overcome that, and you can put yourself first of all, you speak in public, you speak on stage. So, you know, that's another story for me. I'd be more nervous. I am more nervous when to do that than when I'm like, you know, in front of the mic, kind of like, you know, Radio Style, but I don't consider myself an introvert. So for me, it's easy to start the conversation, but but a lot of people that may be introvert, maybe they want to start this within what? Give it can you give them some advice on that, because I want more and more people to have a podcast to get their voice out there.
Chloé Messdaghi 28:52
So yeah, I mean, I would say that, you know, there's different parts in play. I don't think anyone's like 100% you for everyone's Extra 100% Extra. I think we're all on like a sliding scale. But I would say that also it depends on if I'm feeling confident or not, there's definitely times where I don't feel confident. And I can always tell when I'm not confident when I'm on a podcast, because there's a lot of filler words, or there's pauses or there's you know, and I can see that I'd hear that I'm stumbling because I'm too much in my head in the moment. And so one thing I've realized is, you know, I need to be myself, it's okay to be myself and, you know, don't pick up myself and that helps a lot. I think you gotta have like, you know, have a positive coach in your head be like, You got this, you got this. You're just being you, you know this topic because it's you. This is what you do. This is who you are. And so you just need to be confident with what you're talking about. And I think that's a lot of things like what we call impostor syndrome. Like getting on stage what I do. And a lot of people do ask me that, like, you're an introvert, but then you go on stage and give talks. And I learned something which was an acting, when you go on stage, you become a character. So that's how I get out of it. My comfort zone is that I see myself as someone who is an extrovert, and someone who feels comfortable on stage that believes in themselves, and then I get on stage. And then I'm like, I got this, I have this. But then right, when I get off those steps to the stage, then I kind of go back into that introvert and it's very slow. And like, some of my closest friends and family members, they always notice that about me is when I get on stage, I'm a very different person, because I'm very talkative on stage. But then when I get off stage, I get kind of shy, but other people.
Marco Ciappelli 30:58
That's the interesting tip, I heard many I actually talked to like, people that have done TEDx, and they get a lot of coaching and all of that and, you know, Psych I, somebody said, a joke at the beginning, somebody make, you know, establish, pretend that the out instant out there maybe, you know, eye contact with the audience. But the fact that you're like acting this, it makes me think, I don't know, I was just envisioning, like, I don't know. Ziggy Stardust, David Bowie, character persona, because He created all these many different persona. Yeah, but it wasn't really him. You know, it's not the White Duke is not a big fan of him. But that's that's the thing is like, you go there your act in it. So your your experience on that, but I think it's also okay, to be yourself and to stumble, and to have those moments of powers and I think people are okay with that. Look. You want to see something super professional, then yeah, go see the TEDx Go, go to the movie, go to TV, but I think we gotta keep it real. That's my thing, podcasting and creating content online. But my podcasting now is also video, I don't even want to distinguish between just call it podcasting. Even attaching a piece of written article on that or the transcript, artificial intelligence. Now, it may not be perfect, but it can help you to translate stuff and and get a pretty decent transcript. I started to do that. And if that allows people that normally wouldn't be able to see I mean to hear it, or maybe they can see it and there is a another artificial intelligence they read. I mean, I don't know there's so many different way reached 25 different languages, just with one shot. GTP Well, I'm not gonna
Chloé Messdaghi 32:57
but if there's any introverts are listening, there's this really good book, and it's called Quiet. And it really talks about being an introvert and how you know, the world really celebrates people that are extroverted, and how being an introvert and in that place that you play, but also the shifts that are needed because introverts are really important to have leadership roles as well. So it's a really good book to read. I am a bookworm introvert but
Marco Ciappelli 33:30
would you share that with the with me so I can put it in the resource? Yeah, definitely. On that and other other book then you think people that listen to you maybe find it interesting. And, and follow with that. So I think I'm gonna start wrapping here, and we keep it in 35 minutes, as we were planning. I'm gonna leave you the mic. I love to leave you the mic to close and I don't know, use it the way you want to the ribbon. I encourage people to start podcasting. You want to invite people to come on your shows, share the getting in touch with you, whatever, I know that you are always so positive. And I'm not even going to come back and hold on. I'm gonna say, stay tuned. There'll be more audio signal, more conversation about podcasting, and Chloe's gonna end this for me. Thank you.
Chloé Messdaghi 34:29
Well, as Marco and and myself, what we just discussed is that, to have a successful podcast or even to be successful in life, you have to be yourself. Even when I talked about getting on that stage and giving talks and how uncomfortable it is for someone who's an introvert like myself. The one thing is that even though I take I'm going into this mode of becoming an actor getting on stage feel uncomfortable, I'm still myself. The only thing that I see that's different is that I visioned myself as being extroverted, it's not changing who I am, I still have the same beliefs, everything. I'm exactly the same person. The only difference is that I now have the the ability to speak publicly, because that's usually not something that is comfort for me sometimes. So the most important key takeaway is when you are yourself, you do draw people to want to get to know what you're doing the work that you're doing, but also they want to hear those conversations. Because I think that we're starting to question whether or not if someone who's an influencer or someone who's out in public is if that's who they really are, you know, outside and, and inside, you know, when the public stopped watching. And to be honest, I think the most amazing people that I've met are people that this is who they are behind closed doors, and being out in public. And if you feel comfortable being yourself in public, I think that's a time to look more into yourself and be like, Why? Why do I feel scared to be myself in public? Why is it scary for me to show my personality? Why is it so scary for me to talk about the things that I care about in the world, and really take that moment and think about that, maybe make that into a podcast series. Because I think that's the thing we have to think about is you have to bring yourself to the forefront when you're creating anything, companies that are so hard, the reason that they are how they are is because the person who founded it, wanted to ensure that the culture would you know, be similar to who they are. So you cannot get away from your personality or who you are, you never will be able to because that's who you are, you live and breathe within yourself. So it's time to get comfortable within yourself, and go out there and rock the world by being who you are, because everyone else is taken. So don't waste your time being someone else. And check out you know, secure your your strategy and podcast. Not to do a sales pitch here because once again, we've been over this,
Marco Ciappelli 37:14
do that do that! beautiful speech I am not adding anything. Bye bye, everybody. Thank you so much.